in 2021 I rebranded the campaign "Flower Power" with a new keyvisual, several illustrations, icons and animations for social media use.

the goal of this campaign is to inform, raise awareness and fight for equality and fair labor conditions in the global south.

 

from the 14th of February until the 14th of March digital and print ressources were freely accessible at www.fairtrade-deutschland.de/flowerpower.